SUBARU’s VisionDelivering happiness to all
The SUBARU Group is striving to realize an enjoyable and sustainable society by evolving our delivered value of “Enjoyment and Peace of Mind,” in seeking to achieve our vision of becoming a company “delivering happiness to all.”Click here for details
Message on Sustainability
from the CEO
Develop innovation leaders and
realize our vision of
“delivering happiness to all”
At SUBARU, we will provide our stakeholders with “Enjoyment and Peace of Mind” by incorporating an approach based on the Six Priority Areas for CSR to achieve our vision of becoming a company “delivering happiness to all.” The SUBARU Group aspires to be a truly global company with sustainable growth driven by each and every one of its employees, and to contribute to the realization of an enjoyable and sustainable society.
- SUBARU’s Vision/policy
- About the
- CSR Promotion System
- Stakeholder Engagement
- SUBARU Group’s
Six Priority Areas
Activity for Sustainability
Here, we introduce the SUBARU Group’s sustainability initiatives from different perspectives that aim to realize “Enjoyment and Peace of Mind.”
Subaru Loves Pets: An Initiative for Animal Welfare in the United States
SUBARU's efforts to reduce accidents through tech tours for media and analysts
Holding internal sales events for Tohoku special products in support of recovery
TOPICS of the SUBARU Group’s Six Priority Areas for CSR
In accordance with SUBARU’s mid-term management vision “STEP,” the SUBARU Group has established the Six Priority Areas for CSR: People-oriented Car Culture, Resonance and Coexistence, Peace of Mind, Diversity, Environment, and Compliance.
People-oriented Car Culture
Become a company that enriches people’s lives and minds as a partner.
Resonance and Coexistence
Become a company that is widely trusted by, resonates and coexists with society.
Peace of Mind
Become a company that provides the utmost peace of mind to all stakeholders.
Promote businesses that create diverse forms of market value while respecting the diverse values of all people.
Cherish and protect the global environment—the earth, the sky and nature—through Group-wide activities.
Act in good faith and become a company that is trusted by and resonates with society.
November 1, 2023
October 30, 2023
October 25, 2023
August 29, 2023
June 21, 2023