Subaru Named to Forbes’ “Best Brands for Social Impact” for
Four Consecutive Years
Consecutive Years -
Tokyo, May 27, 2026 – Subaru Corporation is pleased to announce that Subaru has been recognized for the fourth year in a row as one of the top three brands on Forbes’ 2026 Best Brands for Social Impact list, earning the high distinction of being the highest rated automotive brand once again. Developed in partnership with customer insights firm HundredX, the recognition spotlights companies that consumers believe are most committed to supporting their communities to create meaningful impact. This reinforces the automaker’s long‑standing dedication to driving positive change nationwide through the Subaru Love Promise in in the U.S.

The survey gathered more than 4.5 million ratings from over 200,000 consumers, evaluating nearly 5,500 brands. Out of those evaluated, 300 made the list based on indicators including values, trust, social stances, impact, sustainability, and widespread community support. All respondents nominated brands independently, ensuring the rankings reflect organizations that genuinely embed social impact into their business and consistently earn consumer confidence.
Forbes’ Best Brands for Social Impact survey was conducted from January 2025 through December 2025, asking consumers to rate companies across over a dozen categories with a specific focus on brand values and trust, social stances, sustainability, and community impact. Respondents independently nominated brands they used and wanted to review.
For more information on Forbes’ Best Brands for Social Impact 2026, visit Forbes.com.
To learn more about the Subaru Love Promise, visit Subaru.com/love-promise.
Toward achieving our vision of “Delivering Happiness to All,” Subaru will fulfill our corporate social responsibility and provide “Enjoyment and Peace of Mind” to our customers and other stakeholders by promoting initiatives based on the SUBARU Global Sustainability Policy. Subaru aims to be a truly global company with each and every employee driving sustainable growth, while continuing its efforts to contribute to the realization of an enjoyable and sustainable society.
Subaru Group’s Sustainability & CSR efforts: https://www.subaru.co.jp/en/csr/
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